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Featured

Announcing: Salinas Valley Now - A new free, daily, digital news source for Salinas and Salinas Valley.

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How a historic legal victory 50 years ago led to a historic, June 10 celebration of Latino movement legends.
831 (Tales from the Area Code)

How a historic legal victory 50 years ago led to a historic, June 10 celebration of Latino movement legends.

  • David Schmalz
  • Jun 19, 2025

Marty Glick was a young attorney when he came to work in Salinas in 1966, fresh off two years in the U.S. Justice Department’s Civil Rights Di…

An experimental El Teatro Campesino show puts the uncertain future of Chicanos on stage.
Arts & Culture

An experimental El Teatro Campesino show puts the uncertain future of Chicanos on stage.

  • Ivan Garcia
  • Sep 21, 2017

It’s a tense time to be of Mexican descent in America. Powerful politicians spread negative stereotypes, immigration raids break families apar…

One-man play, La Esquinita, breaks down what hard times mean.
Arts & Culture

One-man play, La Esquinita, breaks down what hard times mean.

  • Walter Ryce
  • Jul 7, 2016

Actor and playwright Ruben C. Gonzalez is one of those performers who can channel a whole community onto a theater stage by himself to the poi…

Lauded live series about Latinos hits high note in Salinas.
Arts & Culture

Lauded live series about Latinos hits high note in Salinas.

  • Walter Ryce
  • Feb 4, 2016

A new film/live series chronicling Latino stories hits a high note in Salinas.

Supermarket power, Mexican revolution and an undocumented Pulitzer winner in Watsonville.
Arts & Culture

Supermarket power, Mexican revolution and an undocumented Pulitzer winner in Watsonville.

  • Walter Ryce
  • Mar 5, 2015

Filmmakers Consuelo Alba and her husband John Speyer co-founded the Watsonville Film Festival in 2012 because they saw, in their professional …

Teatro Campesino put on two different shows within an hour of each other. How did they do?
Arts & Culture

Teatro Campesino put on two different shows within an hour of each other. How did they do?

  • Walter Ryce
  • Sep 2, 2014

Last weekend, on Sunday, El Teatro Campesino in San Juan Bautista presented visitors with a fine nearby getaway that conflated a three-day wee…

Western Stage's 2x4BASH launches into the summer with fresh, young theater works.
Arts & Culture

Western Stage's 2x4BASH launches into the summer with fresh, young theater works.

  • Walter Ryce
  • Jul 10, 2014

This weekend, the Western Stage Theater Company at Hartnell College launches its fourth season of 2x4BASH, the offshoot company of actors, wri…

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    The mission of Monterey County NOW is to inspire independent thinking and conscious action, etc.

    Serving Big Sur, Carmel-by-the-Sea, Carmel Valley, Castroville, Del Rey Oaks, Marina, Monterey, Moss Landing, Pacific Grove, Pebble Beach, Prunedale, Salinas, Salinas Valley, Sand City, Seaside and the entire Monterey County. © Copyright , Monterey County NOW, Seaside, CA - Milestone Communications Inc. All rights reserved. Formerly the Monterey County Weekly / Coast Weekly newspaper.