On the Beach Surf Shop

693 Lighthouse Ave., Monterey

646-9283, www.onthebeachsurfshop.com

We’ve got this friend who keeps saying every year that he is gonna learn how to surf. Let’s call this guy Dan. Well, if Dan ever really does dedicate himself to the sport, On the Beach Surf Shop has all he’ll need to get started. Dan could rent a soft-top board for the day, buy a used board or pick up a new Santa Cruz, Channel Islands or Pearson Arrow. Heck, he could pick up a Greg Noll longboard if he wants to be classy. Dan would also need a wetsuit, and On the Beach has that, too. With all of the great surf gear for sale at On the Beach, why isn’t Dan in the water yet? Maybe he’s plotting to load up on OTB’s great hoodies, sandals and gear and take the poser pipeline.