Best Business Sign
Old Fisherman’s Grotto
39 Old Fisherman’s Wharf, Monterey
(831) 375-4604, oldfishermansgrotto.com
Walking down Old Fisherman’s Wharf in Monterey can feel a bit like a circus midway with its colorful and wonky buildings and business signs working to lure in potential customers. Exhibit A: the artful neon-lettered sign above the historic Old Fisherman’s Grotto, opened in 1950 by Sabu Shake and currently owned by his son Chris. The sign is a clue that what waits for you under the tent – or roof, in this case – is going to be memorable.